Lives changed

Leon Mccollin

Recognising you are drifting towards trouble can be difficult. When you are in the centre of a group, you cannot always step outside and see the potential there is for steering your life along the wrong path. Fortunately for Leon McCollin, he was able to do just that. He hasn’t looked back since.

Before getting involved with StreetGames, Leon spent most of his free time hanging around the streets of his community in Cricklewood, north London. Young people in Cricklewood too often find themselves involved in crime and substance misuse and Leon was in danger of following them.

Along with a group of friends, Leon was getting into increasing trouble with the local residents and was on the verge of receiving a dispersal order from the Police. As a final alternative, Leon and his friends were offered the opportunity to work with the StreetGames project at Cricklewood Homeless Concern (CHC).

Leon seized the chance and life could not be sweeter.

Now 26, he not only possesses coaching qualifications and the respect of his peers in his neighbourhood and a place on a number of advisory boards helping to map out a better future for others, he has just begun a six-month work placement with one of StreetGames’ funding partners, Coca-Cola Great Britain, as one of their Showcasing Project Coordinators for the forthcoming London Olympics.

“I’m smiling a lot now. I’m just constantly smiling. So much that I think I’ve got wrinkles,” said Leon. “I’ll be at home, not really doing much but have a grin on my face and my mum will ask me: ‘Why are you smiling?’ It’s because I’m having fun, I’m enjoying everything I do. The people I’m working with, the stuff I’m doing.”

The road to the Games began when Leon began working with StreetGames as a volunteer on The Co-operative StreetGames Young Volunteers (CSYV) programme. He embraced the challenge of organising and running weekly sessions for others and has developed into a role model and an inspirational community leader to many. Having gained his FA Level 2 Football Coaching qualification, he developed a tournament for the young people he works with to compete in.

He has become an advocate for his peers within the neighbourhood and was invited to join the Independent Advisory Group to represent young people living in Brent. He also sits on the Co-operative StreetGames Young Advisory Board which inputs regularly into the direction of our national programme.  

He added: “I help to organise the StreetGames national youth conference. We try to think of really cool ideas to make the conference more appealing in different ways.”

Leon recognises the impact that he can have on the wider community and uses his own experience to engage with other local young people, accepting responsibility and acting as a spokesperson for others. He has also delivered workshops on gun and knife crime to a local faith group and to schools in the area.

A strong ambassador for the project and the CYSV programme, Leon has been involved in the EU Inquiry into Grassroots Sport at the House of Lords. He also has a role within Groundwork London and the Middlesex FA and has completed his NVQ2 in youth work.
Leon’s achievements have been formally recognised by the Metropolitan Police who awarded him the Problem Orientated Partnership Award. He also received the runner-up prize in The Andy Ludlow Award.

His most significant career reward came with that call to work for Coca-Cola Great Britain.
He said: “Before I got involved with StreetGames and the CSYV programme, I didn’t even know that community projects and activities like this existed in Cricklewood. I feel lucky to have been able to make such a big change in my life and will continue to work with other young people to help them achieve positive things for their future.

“For someone like me, it’s surreal to be working at the Olympics. I was at StreetGames doing loads of different sports activities, fun-oriented stuff and to be shortlisted out of a large number of people to work for one of the biggest brands in the world is such an accomplishment.

“When people said I should apply, I read the application form and thought: ‘No, it’s hopeless.’ You think naturally that you can’t do it. Paranoia takes over and you think: ‘Can I do that? Can I be that kind of person?’

“The more you think positively about where you are from and put yourself in that frame of mind, it really works in the long run. It has for me so far. Deep down you can do it.”