StreetGames is pleased to announce that its latest collaboration with corporate partner EAT. has raised over £35,000. This seasonal campaign - dubbed the #SummerofSport - worked to raise both funding and awareness around the issue of Holiday Hunger - which currently affects around 3 million children and young people in the UK.

The money raised will go towards supporting the delivery of StreetGames' own Fit and Fed campaign, which provides nutritious meals and engaging activities to young people facing the triple threat of food poverty, social isolation and physical inactivity.

EAT.'s campaign began with a special visit from Executive Chef Arnaud Kaziewicz to a StreetGames project in London. Chef Kaziewicz, a former MasterChef: The Professionals finalist was on hand to assist the young attendees with an exciting baking project, before filling them in on some healthy eating habits.

This was followed by the debut of four new Fit and Fed-branded products in EAT. stores across the country. These refreshing summertime specials, ranging from a fresh fruit pot to a best-selling salad, were all part of a promotion that guaranteed 25p of sales to StreetGames' Fit and Fed campaign.

Additional promotions included the appearance of #FitandFed collection tins in stores, taster trays hitting the streets of London, and the appearance of EAT.'s much-loved smoothie bikes - which utilise pedal power to blend tasty drinks - all throughout the country.

Commenting on the success of the campaign, StreetGames Head of Corporate Fundraising Mandy West, said:

"It's been enormously rewarding to work with EAT. on this campaign, which has not only raised an incredible amount of money but has also helped to put the spotlight on the issue of food poverty and holiday hunger in the UK. We are incredibly thankful for the work of all those involved, and for the kindness of so many of EAT.'s customers in choosing to donate.

The money raised will go towards helping us to tackle holiday hunger for thousands of children".