StreetGames and Jaguar hit the road to support families during lockdown

Community groups across the Midlands have been supporting local families with food parcels and activity packs to help them during lockdown – with the support of a fleet of cars donated by Jaguar.

Organisations within StreetGames national network of local community sports groups have stepped up during lockdown to support young people and their families in some of the hardest hit areas of the country, delivering food, supplies and fun activities to keep households healthy and entertained during lockdown.

These efforts have been assisted by Jaguar, who have provided a number of cars free of charge to allow volunteers to deliver supplies to those in need across the region, as part of StreetGames’ #sporthelps campaign.

The recent campaign by Manchester United star Marcus Rashford has shown how many families are struggling through the current crisis, and his call to retain Free School Meal vouchers through the summer holiday is a welcome boost to struggling families. Over lockdown, community organisations have been a quiet frontline in the efforts to support vulnerable people through the crisis, delivering aid and support to those who need it most.

Home conditions during lockdown are often challenging for low income households, with young people trapped in overcrowded housing with limited private space, and reduced access to normal support structures. Limited access to the internet or a shortage of available devices within low income households makes home-schooling and other constructive online engagement challenging if not impossible to access, while being trapped in overcrowded housing, with limited private space and much reduced access to the normal support structures provided by school and other children’s services is creating a ticking time bomb.  

In response to these challenges, StreetGames launched the #SportHelps appeal, working in partnership with sporting organisations, businesses and community groups across England and Wales to provide resources, supplies and advice that help to keep young people and their families active, safe and well. The campaign has led to support from various partners, including Jaguar.

The donated vehicles have helped Moat House Community Trust, Black Country Wellbeing Centre, Wolverhampton Wrestling Club and Strike CIC deliver over 20,000 food packages to families and vulnerable individuals as well as essential items, sports equipment and PPE. They have also allowed staff and volunteers to visit isolated members of their community.

‘This car has been an absolute god send to us, without it we would not have been able to go out and do the work we are in the community. The difference it’s made has been huge’ - Black Country Wellbeing Centre

‘In the absence of regular sport sessions, the community and sport organisations that StreetGames works with have had to adapt quickly to support the young people and wider communities they serve. Many are using their time to deliver vital food packages, prescriptions and essential items and we are so grateful for the support that Jaguar have been able to offer through our #SportHelps campaign. The use of these vehicles have meant that organisations can reach more vulnerable families and individuals that have been affected by the pandemic.’ - Mandy West, Head of Corporate Fundraising, StreetGames.