MyTimeActive is a leading sports and leisure organisation, based in Bromley, South London. The group, which operates a number of leisure centres in the borough, also specialises in providing preventative health services, such as youth weight management.

Working in collaboration with StreetGames, the organisation's CLUB1 project, titled 'Endzone' has successfully engaged over 130 young 11-18 year olds since its creation, with participants involved in a mixture of group exercise and free gym time. Parents and carers report a staggering 78% increase in childhood activity levels following the programme, which has also had many other 'legacy benefits' for participants - including a free leisure membership provision, created in partnership with the Bromley Looked After Children Service.

One participant described how the project had engendered an entirely new attitude to sports, saying:

Endzone has made me realise that I actually enjoy going to the gym and engaging in sports which I had never thought of beforehand. I’m a lot healthier now and I feel more inspired to take part in sports.

For more on MyTime Active, check out this case study! (PDF Download link).

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