A partnership to Change Sport, Change Communities and Change Lives

What is StreetGames?

StreetGames harnesses the power of sport to create positive change in the lives of disadvantaged young people right across the UK. StreetGames' work helps to make young people and their communities healthier, safer and more successful

Our partnership with Coca-Cola GB

Began in 2010, while Coca-Cola GB were planning their community and legacy programmes for the London 2012 Olympic & Paralympic Games, the enormously successful partnership has touched the lives of more than 300,000 young people!

With many millions of pounds invested into StreetGames’ life-changing projects to date, Coca-Cola GB has helped us grow throughout the UK.  Providing young people with incredible 'money-can’t-buy' opportunities such as work experience at the London 2012 Olympic and Paralympic Games; runners in the Olympic Torch relay; England flag bearers at the FIFA World Cup in Brazil and even have the iconic FIFA World Cup Trophy visit their street.

Coca-Cola has supported Multi-Sports Festivals in the UK’s biggest cities providing inspirational days out for young people and enabled us to establish the award-winning StreetGames Training Academy, which has qualified over 30,000 young people and trained a new generation of community sports coaches. 

The legacy of our partnership is one of greater opportunity and stronger resilience for the UK’s most disadvantaged young people, as well as an array of fantastic, inspiring memories to last a lifetime.  Together, we have a vision that sport can be the place where everyone plays and where everyone has a chance to be their very best self.  

The projects you can support 

The StreetGames Training Academy
The StreetGames Training Academy provides workshops and coaching courses for people who want to organise youth-focused community sports. Find out more about the training academy

StreetGames Spaces project
StreetGames unlocks pitches and spaces for young people to benefit from sport. They use these areas to create fun, informal sports clubs with a real sense of community and a strong focus on leadership skills. Learn more about doorstep sport.

Visit the promotion website!