Active for Today and Tomorrow

Our strategy, Active for Today and Tomorrow, sets out a ten-year vision for the charity’s future.

At StreetGames, we are immensely proud of the many things we have achieved in our first 15 years and extremely grateful to the partners and funders who have supported our work – but we know that there is much more to do to ensure that every young person living in a low-income, underserved neighbourhood can access the right sporting offer for their needs: year-round, life-enhancing Doorstep Sport.

Our strategy, launched in 2022, has been produced collaboratively, with challenge and support from over 200 individuals and organisations, and lays out a road map for meeting the needs of the children and young people that we support for the next ten years.

Our Challenge

Access to sport and physical activity is not equal. This inequality of opportunity is clearly reflected in stubbornly lower levels of participation by children and young people living in low-income, underserved communities. There is no lack of demand for sport and physical activity among children and young people in these communities – the right sporting offer is too often absent. Children and young people living in low-income, underserved neighbourhoods suffer from and are surrounded by multiple social inequalities. These are the children and young people with most to gain from the benefits of sport and physical activity.

StreetGames exists to bridge the sporting inequality gap for young people from low-income, underserved communities. Our Doorstep Sport approach bridges the sporting inequality gap and offers sport and physical activity in a way that meets the needs and motivations of our beneficiaries. Doorstep Sport delivered in the right way equips children and young people with the tools to face some of the other inequalities they experience – transforming lives and life chances.

Our Vision

Healthier, Safer, More Successful Communities Through Sport

Our Mission

To transform the lives of young people living in low-income, underserved communities through sport and physical activity

Our Impact

Changing Sport, Strengthening Communities, Transforming Lives

Our Commitment

1. We are the people beside the people who change lives and communities

2. Collaboration is in our DNA – we will play our part in the movement

3. StreetGames is committed to growing the reach and impact of Doorstep Sport in more places, with more young people

4. We are frontline first – Locally Trusted Organisations and young people are at the heart of all that we do.

The Routes to Achieving our Vision

LISTEN, LEARN AND INNOVATE
Understanding the lives and needs of children and young people living in low-income, underserved communities in a post-pandemic world and what works to increase their activity levels, develop their sporting capital and improve their life chances and communities.

GROW REACH AND REPRODUCE
Developing sustainable and impactful community organisations through wraparound support and intelligent application of the ingredients of Doorstep Sport to their local neighbourhoods.

DRIVE INSIGHT-LED ORGANISATIONAL CHANGE
Collaboratively changing the thinking, strategy and practice of other organisations in the sports sector and beyond to better cater for young people in low-income, underserved communities.

Our End Game

StreetGames achieves its vision when…

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